Editorial illustration of a tourism fair, rather than a particular exhibitor.
Updated: 16 October 2026
A tourism fair can be a place to discover destinations, compare ideas or meet potential business contacts. The right event depends on what you want from the visit. A family researching a holiday has different priorities from an agency arranging supplier meetings. FITUR, B-Travel and INTUR offer different starting points. Before making travel arrangements, check the specific edition, the admission category and the days open to your type of visitor.
FITUR: plan your time in Madrid
The organiser lists FITUR 2027 for 20–24 January at IFEMA MADRID. The first three days are reserved for professionals, while the weekend also admits the general public. Check the official FITUR timetable before choosing your pass and deciding which day to attend.
For a business visit, create a short list of relevant contacts and request appointments in advance. For personal travel research, choose destinations you are genuinely considering and prepare questions about seasons, transport and accessibility. Trying to cover every exhibition hall without priorities can leave little time for worthwhile conversations.
B-Travel: inspiration for your next trip
B-Travel is Fira de Barcelona’s tourism and travel-experiences fair at the Montjuïc venue. It offers a starting point for travellers who want to explore ideas and speak to destinations and businesses. Consult the current event website for its dates, activities and admission conditions, rather than relying on an older edition’s calendar.
Bring an approximate budget and an idea of how long you can travel. That makes it easier to compare proposals on similar terms. Collecting brochures can be helpful, but identify the business selling each service, what is included and where to read the full conditions before making a booking.
INTUR: explore inland tourism
Feria de Valladolid announces INTUR 2026 for 12–15 November, with an exclusively professional day on 12 November. Its focus on inland tourism provides a different perspective on cultural, rural and food-related trips. Review the programme and choose the visitor format that matches your interests.
Prepare for a useful visit
- Set two or three priorities and find the relevant exhibitors.
- Check registration, opening hours and admission with the organiser.
- Allow space between appointments and time to review your notes.
- Record contacts, inclusions and unanswered questions, rather than prices alone.
- Check transport connections and arrival time before booking your journey.
If you are visiting with colleagues, agree on a meeting point and divide the exhibition according to your interests. When comparing suppliers, use the same set of questions for each. An offer is easier to assess when its dates, inclusions and amendment conditions are clear, rather than scattered across several brochures.
Adding football to a Madrid visit
A match may fit alongside a Madrid fair if the schedules allow. Browse the Ticket Time match catalogue and our short-trip guide to Madrid. Confirm the match date and kick-off before adjusting flights or meetings. Fair admission and football tickets are separate bookings, and one does not establish availability for the other.
The dates above were checked against the organisers’ websites on 16 October 2026. Recheck the current information before travelling, as programmes and entry requirements may be updated.